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KSL Digital Ad Trafficking Specialist (Full-time)

PublishedPublished: 6/14/2022

Job Description

Job DescriptionOur company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.Who We AreKSL is Utah’s leading local news source across digital and broadcast platforms, delivering trusted, award‑winning journalism through KSL.com and KSL‑TV. We provide in‑depth local reporting, investigative journalism, and up‑to‑the‑minute coverage that serves communities across the state. Committed to being a trusted voice of light and knowledge, KSL helps Utahns stay informed, connected, and engaged with the issues that matter most.POSITION OVERVIEWResponsible for the precise execution of digital advertising campaigns, this role uses ad management software to schedule and launch campaigns according to strict timelines. They follow detailed implementation procedures to ensure all targeting details and creative elements are correctly applied. Their work is foundational to the fulfillment process, requiring a high degree of accuracy and attention to detail.Note: Work configurations are subject to change based on business needs and at company discretion. This position is a hybrid role that requires the employee to sometimes work at our Salt Lake City site. Specific hybrid schedules will be determined based on business needs and evaluated by managers and senior management.KEY RESPONSIBILITIES Independently communicate, schedule and launch digital advertising campaigns in timely and accurate manner using ad management software and workflowsLearn and follow the specific procedures for campaign implementation using ad management systemsProvide forecasting proactively and as requested to AE’s and stakeholdersCorrectly implement technical creative and campaign targeting detailsCarefully review creative submissions (jpg, gif, HTML5, JavaScript) and ensure that they adhere to technical specifications and ad policyProvide technical guidance to clients and vendors as needed without directionImplement marketplace products listings feeds for new clients and adjust existing client setups as requested using internally developed toolsTroubleshoot marketplace product features and listings issues with sales and clientsAutonomously manage projects as assignedCreate custom tracking pixels for client implementationGenerate client dashboards as neededBecome a subject matter expert on assigned product platform, and work autonomously and independently to provide product improvement recommendations.Attend stakeholder meetings as needed for training and product updates.Manage advertising verifications (Screenshots, sales rep communication, calendar updates)Independently manage and be responsible for capturing business and system processes, design and improve future processes and present recommendationsIndependently manage error resolutions for positive outcomes for all stakeholdersIndependently manage off hour’s emergency resolutionsAdditional responsibilities as assignedSkills and Experience We Are Looking For: Qualifications:Experience managing campaigns using any of the following is preferred: Google Ad Manager, Campaign Manager 360, Meta Ads Manager, Google Ads or other programmatic DSP’sExperience entering data into software programs and performing tasks which require accuracy, efficiency, and technical skillExcellent client relationship & interpersonal skillsCollege or university degree with a focus in Marketing, Business Administration, or Sciences is preferredIntermediate proficiency with Excel, Office, and/or CRM toolFamiliar with computer coding language, specifically HTML, JavaScriptQuick learner, analytical thinker and able to rapidly acquire and apply technicalSkills:Must be detailed oriented and have the ability to prioritize multiple tasks while following standard proceduresShould be able to learn web based tools quickly and completelyFamiliar with advertising and digital mediaMust be a team player and able to collaborate well with others.Physical DemandsReceive, process, and maintain information through oral and/or written communication effectively.Manual dexterity and fine motor skills to operate computer keys and general office equipment. Ability to work on a computer for prolonged periods of time.Sit and/or stand for extended periods of time.Lift, move, and carry up to 20 pounds on occasion.Compensation $53,000 - $63,000. Salary rate to be determined by multiple factors including but not limited to evaluation of the education, experience, knowledge, skills, and abilities of the applicant along with internal equity and alignment with market data.What We Offer You: Check Out Our KSL Benefits! Employees at KSL can enjoy a broad offering of benefits, including:Robust, affordable medical, dental and vision coverage with no wait period for enrollmentPaid leave for new parents under our Medical Maternity and Parental Leave policiesOpportunities to apply for tuition reimbursementPaid time off for vacation and sick leave in addition to paid company holidays401(k) with Company match, fully vested from day onePaid time off for volunteeringEmployer-funded retirement account, fully vested from day oneEmployee Assistance Program (EAP) servicesAccess to an entire team of free financial plannersMatches on contributions to charitable organizations after one year of serviceContinuous growth and development opportunitiesDynamic team culture that values teamwork, having fun, and collaborationKSL is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Minority/female/disability PWDNET/veteran are encouraged to apply.

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