Job Description
Job DescriptionPerformance Metrics:
- Less than 1 minute response time
- Less than 10 minutes video walk around
- 0 leads allowed to slip
About the role
We're looking for a driven, detail-obsessed BDC Manager to own the front end of our customer experience at our Ford dealership in Provo. This is a high-accountability role built around speed, consistency, and follow-through. You'll be the engine that keeps every lead moving — from first contact to booked appointment — while working hand-in-hand with our Sales Managers to close the loop on every opportunity.
What you'll own
- Respond to all inbound leads within 1 minute of receipt — across phone, email, text, and digital sources
- Film and send a personalized video walkaround of the vehicle of interest to every prospect within 10 minutes of first contact
- Set quality appointments by working closely with Sales Managers to qualify leads, confirm pricing, and coordinate handoffs
- Monitor the daily lead board to ensure every open opportunity has proper follow-up and communication logged — no lead goes cold on your watch
- Manage follow-up cadences across the CRM to keep prospects engaged through calls, texts, and emails until a decision is made
- Track and report on key BDC metrics including response times, appointment set rates, show rates, and lead-to-sale conversion
- Identify gaps in the follow-up process and proactively solve them before they cost the dealership deals
What we're looking for
- Prior experience in a BDC, internet sales, or customer-facing automotive role strongly preferred
- Comfortable on camera — you'll be making personalized videos every single day
- Exceptional follow-up instincts with a genuine sense of urgency and ownership
- Proficiency in dealership CRM software (VinSolutions, DealerSocket, or similar)
- Strong communicator across all channels — phone, text, and email
- Organized, process-driven, and calm under the pressure of a fast-paced sales environment
- A team player who works well with sales leadership and holds themselves accountable to results
Why join us
We're a high-volume Ford dealership in the heart of Utah Valley with a team that's serious about performance and takes care of the people who deliver it. We offer a competitive base plus performance bonuses, full benefits, and a culture where great work gets noticed.